Project details
Objective
The task was to design a mobile application with a seamless user experience and a distinctive visual identity. The goal was to create an intuitive product that makes discovering and redeeming local restaurant deals effortless
Scope
Research
UX prototyping
Wireframing
Branding
UI implementation
Social Media design
Research
(I)Description, (II)Metaphor, (III) Jobes To Be Don, (IV) User Flow
Branding
Typography, Illustrations, Colours, Logo.
Application
(I)Wireframes, (II)Registration, (III)Main Page, (IV)Coupon redeem flows & Place's page (V)Deal Matching (VI) Navigation & Profile
Web/ landing page
(I)Landing page, (II)Mobile Application, (III) Web Application
Social media & MArketing materials
(I)Instagram grid, (II)Brand carriers (III)Banners, (IV)Posters, (V)Creative ads.
(I)Description
ForFood is a mobile app that helps students in Budapest discover exclusive coupons in local restaurants and coffee shops while supporting neighborhood businesses and making dining out more affordable.
(II)Metaphor
I turned the city pigeon into the app’s mascot a street-smart local that always knows where the best deals are and delivers them directly to students.
(III) JTBD
Using the JTBD framework, I aimed to design an app that solves real user needs in a clearer, more intuitive way.
(IV) User Flow
The full user flow is shows how app built around its key feature – to use a coupon
Typography, illustrations, Colours, Logo.
(I)Wireframes
